Work History
Brief Summary...I love taking the ideas that anyone has and making them a reality. With a background in human behavior, I can easily create achievable steps to tackle ANY project or event. With a background in design, I can create any digital materials needed (flyers, posters, invitations, graphics, presentations, videos, etc.). If you are looking for local data collection (customer testimonials, owner showcases, etc.), I'm the gal for the job! This powerful combination of human behavior expert, researcher and designer has led to wide range of projects/events I've organized and completed.
Take a look at the showcases below! Showcase Cliff Notes:Visual Creative Strategist:
I organize your company's best selling points into a product (brochure, case study, etc.) to show current and future clients. Showcase of visual creative strategist final products. Event Planner: You have a party/event to plan? I make it the most engaging party on a budget that your guests will talk about forever! Showcase of events I've planned and hosted. And More!: I have a passion for making any scientific understandable to any audience. Here is a showcase of a few programs and work supporting college students. Here is a showcase of a few research projects I've been directly involved in, some problems that arose around the way, and results. Here is a showcase of my presenting skills. |
Visual Creative Strategist Consultant
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Student Retention Case Studies
From simple document to masterpiece
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Event Planning
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Wedding shower for steampunk themed wedding
Graduation Party
Online Party using Gather.Town
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Supporting College Students
Penn LENS program
I was a part of mentoring local Philadelphia high school students in the Penn LENS (Laboratory Experiences in Natural Sciences) for multiple summers. Though the requirements changed for the students, one thing was consistent: they all wanted to go to college and know the best way to succeed. I created a comprehensive schedule for them to really understand the research process, and also kept open communication to help them understand the best way to thrive in college. I liked to create personal career journeys that helped them understand what they could do to reach their goals. It was super rewarding every year I got to participate. |
From danger to Daring
When I joined Pharos Resources in October 2024, the first project I was a part of was making a document come to life. This document was "From Danger to Daring: The intersection of neuroscience, student development and technology in higher education." I couldn't believe that I got to work on my dream project.
I got to create every page from scratch so that it was easy to understand by all people. This document really shows how to help students, and the underlying neurological mechanisms. I'm so proud to be a part of this project and bringing it to life. Click here to go to Pharos Resources to download the whole document. |
Research Project Showcase
Social Media, Risk Taking & Exploration
With the support of Dr. Jason Chein and a small research team at Temple University, I led a study which looked for connections between digital media use and behaviors related to impulsivity, sensation seeking, positive and negative risk taking, and exploration. The focus of the age group was young adults in college and their tendency to explore rather than exploit.
In addition to coordinating a team of five research assistants to run the study, I created a new exploration task within the game StarCraft, which allowed us to measure exploratory behaviors in a real time simulation. Using the data from this task, various surveys, and additional guidance from Dr. Michelle Chu during her time as a graduate student, we found evidence of a relationship between digital media use and a person’s willingness to explore, which may help us make more connections between innate exploration behaviors and various digital media habits. Pictured is an example of their limited viewpoint where they could gather resources they had found or explore an unknown area for potentially more valuable resources. This screenshot is shown accompanied by an example of the fully revealed area they could discover. For a full poster about this research project, click here |
Research study completed with Lirio
As part of the Masters in Behavioral and Decision Sciences program, we were paired with a company to conduct consulting work with. I was lucky enough to be paired with Lirio and worked directly with Amy Butcher and Sarah Deedat.
I had three other teammates and since I had the most managerial experience, I became the team leader. I ended up delegating tasks, organizing priorities, and finalized a timeline that ultimately lead to a wonderful final research project. Our team met with different departments within Lirio's behavioral research team including their visual designers, content designers, and of course their head behavioral researcher. I took all of their ideas and created a pilot study that ultimately excited their whole team. I wowed them so much with my pilot study presentation, that they offered to pay for 150 participants on mturk, something no graduate student team before had accomplished. This policy brief examines the effectiveness of using both text and visual messages to increase concomitant vaccination. We had two main research aims: 1) Identify public perceptions of vaccinations & co-vacccinations 2) Utilize message heuristics & images to increase co-vaccination rates. We ran a 2x2 between subjects pilot study that combined two forms of visual design matched with two forms of behavioral science solutions directed language. These different combinations were sent as a precision nudging email along with a control condition. For a link to the Policy Brief that I designed from scratch, click here |
Nudge away the Gap!
As a project during my Mastery of Behavioral & Decision-Making Sciences program, we were required to design and run our own study. Inspired by a paper that found that Women were less likely to enter a competitive environment and miss out on more lucrative job offers, we designed a study that would explore the effects of normative messaging on competition preferences.
Through Amazon MTurk, we performed an online study consisting of a 2 by 2 between subject design with 143 participants. Participants were randomly assigned to be shown a male or female messenger presenting either an empirical or egalitarian norm message, or a control group without any messenger or message. Unique to my other work, this project culminated in a policy brief, rather than an academic paper or presentation. I volunteered to design the final document, including custom illustrations and diagrams. Click here to see full policy brief. |
Presentation Showcase
Podcast Host & Interviewing Skills
Virtual Presentation Skills
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In my Organizational Essentials for Leadership class, I researched the challenges of joining a new company as a manager. I read relevant books and research papers about the topic, and organized it into this presentation.
This presentation has three main sections:
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Fixing Posters in the Lab
One of my colleagues was preparing a poster for the Society of Neuroeconomics in 2020, and while it was packed with great information, there were some aspects that made it difficult to follow. Some important details were omitted for space, the flow of information was difficult to follow, and the figures were not color-blind friendly, so I offered to help edit the layout and design.
The original and final versions are shown here. The layout was drastically improved to tie each second together and guide the reader through each aspect of the project. When designing any publication, it’s tempting to squeeze as much information in as possible, but often this can obfuscate what you intend to convey. My background in art and composition has been incredibly helpful when presenting complex topics in a complete, clear, and approachable way. |
Get in touch. |